Marketing Campaign Specialist Work In Saudi Arabia

 

Job Description

Planning and Executing Marketing Campaigns:

• Develop and implement marketing campaign strategies aligned with company goals.
• Execute campaigns across multiple channels, including digital, social media, email, and traditional advertising.
• Coordinate campaign activities with internal teams such as design, sales, and content marketing.

Content Creation and Promotion:

• Develop compelling marketing messages and promotional content.
• Oversee the design and production of marketing materials, including ads, banners, and videos.
• Optimize content for SEO and digital marketing campaigns.

Performance Analysis and Reporting:

• Monitor and analyze campaign performance using tools like Google Analytics, Meta Ads Manager, and CRM software.
• Track key performance indicators (KPIs) such as conversion rates, engagement, and return on investment (ROI).
• Generate detailed reports and recommend improvements for future campaigns.

Budget Management:

• Allocate marketing budgets effectively to maximize reach and impact.
• Monitor ad spend and adjust campaigns to optimize cost-effectiveness.

Collaboration and Coordination:

• Work closely with sales teams to ensure marketing efforts align with sales objectives.
• Manage relationships with external vendors, agencies, and media partners.

Market Research and Competitor Analysis:

• Conduct market research to identify trends, customer behavior, and competitive strategies.
• Adjust marketing strategies based on industry insights and emerging trends.

Skills

Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

Experience: 2-5 years of experience in managing marketing campaigns.

• Proficiency in Google Ads, Facebook Ads, SEO, PPC, and email marketing.
• Strong analytical skills with experience in data-driven decision-making.
• Excellent content writing, copywriting, and communication skills.
• Ability to manage multiple projects in a fast-paced environment.
• Experience with marketing automation tools such as HubSpot, Mailchimp, or Marketo is a plus.

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